Certo raises $4M to automate the regulatory compliance stack for global beauty and CPG brand

Consumer goods companies selling products internationally operate in one of the most fragmented regulatory environments in global trade. Launching a cosmetic or food product across major markets means navigating hundreds of jurisdictions, each with its own standards and compliance obligations. . These requirements are also constantly evolving, as recent EU changes on microplastics, environmental claims and allergen classification illustrate. Yet compliance teams have been left to absorb growing complexity with unchanged headcounts and the same tools.

Certo, a Paris-based company co-founded by Bastien Deliège-Coste and Jean Duquenne, has built an AI compliance platform designed to address this directly. Using domain-specific AI agents, the platform cross-references products against a continuously updated, proprietary regulatory database covering major markets, including the EU, US, China, South Korea, Japan, and Latin America. Designed around the actual workflows of regulatory teams, the platform covers the full compliance process with five modules: raw material and ingredient approval, formula compliance, claims verification, artwork and labelling checks, and market entry documentation. Every output comes with sourced regulatory reasoning and a full audit trail, enabling the results to be reviewed and defended under scrutiny. The platform is already in use by global beauty groups, specialty brands, retailers, and regulated consumer goods companies across Europe and the United States.

In May 2026, Certo closed a $4 million seed funding round led by Daphni, with participation from Entrepreneurs First, Motier Ventures and Transpose Platform. The round also brought in advisors with direct domain expertise, including Alexandre Godvin and Vincent Delacourt, co-founders of AQM. The capital will go towards product development and commercial expansion in Europe and the United States.

Sources: Certo | Crunchbase

Founders: Bastien Deliège-Coste, Jean Duquenne